G2.com is a trusted online platform that provides authentic user reviews and ratings of business software, helping buyers make informed decisions while allowing vendors to enhance their reputation and grow their business.
G2’s 2026 Best Software Awards: The Most Trusted Solutions for the Age of AI
18 Feb 2026, 2:13 pmEvery day, buyers across the globe look to G2 for an answer to the same question: What software can I actually trust?
Welcoming Alexis Zheng as G2’s Chief Product and Technology Officer
3 Feb 2026, 2:23 pmWe’re experiencing a massive shift in how software is discovered and purchased. As AI becomes the primary engine behind B2B decision-making, G2 is evolving to ensure we remain the world’s most trusted data source.
New Categories Introduced to G2 in January 2026
2 Feb 2026, 2:54 pmAs the B2B landscape evolves, the way we categorize and discover software has to evolve with it. That’s why we are thrilled to announce the launch of five brand new software categories on G2. Whether you are a buyer looking for the "next big thing" or a vendor leading a new frontier, these updates are designed to bring more clarity to the marketplace.
Inside the 2,000% Growth of the AEO Software Category on G2
30 Jan 2026, 3:00 pmFor decades, the goal of B2B marketing was simple: win the click. We obsessed over keywords and fought for a spot among the "10 blue links" on a Google search results page. But if you’ve noticed your traditional SEO traffic softening while AI-driven research skyrockets, you’re not alone. The buyer journey hasn't just moved; it has fundamentally evolved.
G2 to Acquire Capterra, Software Advice, and GetApp from Gartner
29 Jan 2026, 3:05 pmG2 was founded on a simple but powerful belief: that authentic customer voice is the most valuable guidance for software buyers. We set out to build a platform that elevated the customer voice and empowered buyers to make better, data-driven decisions about their software needs.
G2's 2026 Best Software Awards Are Coming: Here’s What to Know
28 Jan 2026, 2:58 pmThe G2 Best Software Awards are almost here!
G2 Data Solutions’ Market Movers in Payroll Software
27 Jan 2026, 5:40 pmToday, we’re back with our latest installment of Market Movers to reveal which products are making moves in the Payroll software category. In case you’re new here, Market Movers is a series from G2 Data Solutions where we spotlight the top three trending products in a trending category, all based on G2 data.
G2’s 2025 Year in Review
20 Jan 2026, 3:27 pmAt G2, we’ve always believed that the buyer’s voice is the ultimate truth. And in 2025, that truth became the foundational data powering the age of AI for the entire B2B software ecosystem.
Welcoming Alexandra London as G2’s Chief Marketing Officer
13 Jan 2026, 3:00 pmWe are at an inflection point for how software is discovered, purchased, and sold in the age of AI. As generative AI reshapes buyer behavior and traditional discovery channels erode, trust has become the most valuable infrastructure in B2B. At G2, we’re in a uniquely powerful position as the market shifts from traffic-driven discovery to trust-driven decision-making.
G2 Data Solutions’ Market Movers in Data Labeling Software
7 Jan 2026, 2:30 pmToday, we’re back with our latest installment of Market Movers to reveal which products are making moves in the Data Labeling software category. In case you’re new here, Market Movers is a series from G2 Data Solutions where we spotlight the top three trending products in a trending category, all based on G2 data.